In this article we will discover how to optimize images (reduce their weight) to improve the loading time of your online store.
Select images of the right size
The first step is to select images of the right size. If you need images of 1024 x 1024 pixels, then do not use larger images. You can use software like GIMP, Photoshop, or Photopea to change the dimensions of the image.
On Windows, the dimensions are visible with a right click on the image > Properties > Details
Use a suitable format
Some formats are more suitable for the web world. The webp image format is the best possible format for the web. If not, the JPG and PNG formats are preferred. When you save an image, you can choose a compression level. Think about compressing your images as soon as they are recorded.
There are tools like Convertio that allow you to convert existing images to the WEBP format.
Use TinyPNG to compress your images
TinyPNG is a free online service that allows you to compress your images. Drag and drop your images to the TinyPNG service to start compression, then download the compressed versions of the images to use on your website.
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