The dashboard is fundamental for tracking the major trends in your sales, gaining a better understanding of your customers' expectations, and determining whether your store is heading in the right direction.
To access it: Dashboard
The dashboard is divided into several sections, allowing you to have an overview of your store's activity.
How to choose a period to analyze?
In order to compare trends and their evolution over time, it may be interesting to study your data over a certain period. At the top of the dashboard, a bar allows you to select the timeframe of your statistics.
Thanks to this bar, you can:
- explore the statistics of the day, the month, or the year
- explore the statistics of the day, the month, or the previous year
- select a specific date using the button located on the right, which allows for the input of a time span between two dates
You may also compare two time periods by checking the box "Compare with," which opens by clicking on the date selector.
Once your period is selected, all the content blocks on the dashboard are automatically updated.
How to explore the dashboard?
This table is the main information block of the dashboard. Equipped with various graphs, it truly helps you to see whether the direction your shop is taking is the right one or not. Click on one of the sections to display:
- Sales
- The number of orders
- The average basket per customer, excluding tax
- The number of visits to your store
- Your conversion rate
- Your net profit, excluding tax
By clicking on the settings icon represented by a gear in the top right corner, a new page opens. In order to best indicate your trends, you may configure the following parameters:
- Average amount of bank fees by payment method
- Average amount of delivery charges by shipping method
- Average markup rate
- Other fees for each order.
How to explore the 'Forecasts' block?
The 'Forecasts' block presents the objectives you have set for the upcoming months, and the alignment between these objectives and your sales. You can hover over the graph with your mouse to see the details. This block is presented as follows:
How to configure the 'Forecast' block?
At the top right of the block, in the block configuration form, the configuration icon represented by a gear allows you to indicate your expectations month by month in terms of traffic, conversion rate, and average basket value.
The 'Sales' column, on the right, updates automatically based on the objectives of the other columns.
How to explore the "Products and Sales" block?
This block allows you to quickly access the ranking of your products: best sellers, recent orders, most viewed products, and top searches.
Thanks to the configuration icon, located at the top right of the block, you can customize the number of items displayed for each table.
How to explore the "Activity Overview" block?
The "Activity Overview" block gives you access to all your key figures.
Thanks to this module, you have access to:
- The number of visitors in the last 30 minutes
- The number of active carts in the last 30 minutes
- Regarding the number of pending orders, return/exchange requests, abandoned carts, and out-of-stock products.
- To a link to your Google Analytics account.
- To the statistics of your traffic: visits, unique visitors, and traffic sources.
By clicking on the edit icon, you can configure the following elements:
- Active cart
- Online visitors
- Abandoned cart: to determine after how much time without being validated a cart is considered abandoned